Media & Press Kit
Everything you need to cover My Client is the Devil (And Other Myths), Revisited: descriptions, images, facts, and interview material. For bookings and questions, use the contact below.
Everything you need to cover My Client is the Devil (And Other Myths), Revisited: descriptions, images, facts, and interview material. For bookings and questions, use the contact below.
My Client is the Devil (And Other Myths), Revisited is a field guide to the psychology of better client relationships, and to how the people responsible for clients, teams, and outcomes they cannot fully control can manage the damage and thrive, not just survive.
The lifeblood of any services business is its clients, and the task of keeping demanding, vague, or unpleasant clients coming back falls to the Account Lead, the person caught between what the client wants and what the organization can deliver. In My Client is the Devil (And Other Myths), Revisited, Paul M. Drew, Dr. Steve Fedorko, and Dr. Mark McKinney set aside techniques for making the client happy and focus instead on how to help the Account Lead thrive: managing their own emotions first, then building communication and trust, and finally becoming the psychologically hardy professional who welcomes challenge and drives change. First published in 2015 from forty years of Fedorko and McKinney's work in psychology and business, the revisited edition was rewritten with Drew, who carried the original through a decade and seven companies, for a workplace reshaped by remote work, global teams, the gig economy, and AI.
For interviews, review copies, and speaking inquiries, use the contact form. Media and booking messages go straight to the authors.
