Account managers, consultants, project leads, and anyone who spends their day talking to customers or clients. If you're early in your career, this is meant to be a field guide you actually use—not something that lives on a shelf.
Both. The stories feel uncomfortably familiar, and each one lands in practical tools you can try on your next call. No filler, no 300-page lecture.
Yes. The problems didn't disappear with Zoom—they got louder. The book focuses on the human side of the work, which travels just fine across email, chat, and video.
Reach out. The authors want this to be the dog-eared, highlighted book you keep close. If it completely misses for you, they'll make it right.